Abundant Life: By The Hand is a Chicago-based, after-school program that takes kids by the hand and walks with them through college, helping them have abundant life – mind, body, and soul. The website and branding served to tell kids’ stories and share their mission, recruit volunteers, and receive donations.
This was achieved by creating an enhanced online volunteer application and donation system, a brand presence with distinguishable personality, and a constant flow of communication to donors and volunteers through email campaigns and benefits.
Developers: Jason Schifferer, Andrew Tibbetts
Photography: Russel Ingram
Creative Direction: Greg Samata